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Jennifer aka JennySue Makeup and Scott sit down to discuss how she plans her blog posts, how she develops her blog topics and why purple lipstick is the new hot fall color.

As Scott and Jennifer continue to settle in to their “new” podcasting format, they expand on strategies that Jennifer has used to increase her productivity in blogging.  They reference Lauren Lefevre from the Edit By Lauren blog and what she mentioned in Ep. 009 about how 3 to 4 blog posts per week might be the optimal number.

Later, they get interrupted by painters smoking cigarettes on ladders.  Nope, you can’t make that stuff up.

Thanks for Listening.

You can find Jennifer’s social media handles by going on Twitter, Facebook, Snapchat, or Instagram and searching, JennySue Makeup.

Some of the music you heard throughout the episode was created by Birocratic.

Scott and his social media presence can be found by searching JaWaVi Films

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And we’re back from our three week break.  It’s almost like things have been redecorated in here.  Okay, what we’re saying is that over the past three weeks, we (Scott & Jennifer) have debated everything as it pertains to this podcast.

  • Should we stop doing it all together?
  • Is anyone listening?
  • Would it make a difference whether or not we continue?
  • Should we make a format change?

Ah-ha!  That’s it.  It’s not a matter of who listens or how many downloads one episode might receive or really anything else for that matter.  The issue at hand was that we currently live very busy lives.  You’ll hear how busy they are in this episode as Jennifer discusses her recent New York Fashion Week trip.  (See her Instagram pics here)

But, the problem was that although storytelling and creative transitions, etc are fun, interesting and memorable, they are also very hard to produce.  You heard Scott mention that episode 001 took him 82 days to complete.

Now, he has gotten better, but still a 20 minute narrative styled podcast would take him the better part of two days working to craft it just right.  From researching stats, to looking up famous quotes, editing script, you name it.

There needed to be a change and that change was simple.  Turn on the microphone, hit record and simply talk, or conduct an interview and don’t worry about every little nuance about the podcast.  If people listen (and we hope they/you do), they’ll listen and if not, then we shouldn’t lose too much sleep over it.

Cliche here, but Rome wasn’t built in a day.

What are we building here?  We’re not quite sure yet.  Suppose our podcast title is still pretty perfect.

Hope you enjoy this episode.

Scott & Jennifer